Co-Founder & Director
Zekra is a public relations professional, and a former journalist and radio presenter, with 15 years’ experience of working in the PR & media industry.
Prior to co-founding Colour PR, Zekra worked at various London-based PR & marketing agencies managing high profile PR campaigns for top arts and entertainment brands including the Royal Academy of Dance, Audible, Icon Film, Revolver Entertainment, The Booksellers Association, AA Hospitality and Sharjah Book Authority in the UAE. She also has a specialism in ethnic PR and media relations, and helps brands deliver culturally sensitive campaigns for hard to reach communities.
Zekra has a solid background in journalism having originally worked as the news and entertainment reporter for Eastern Eye, a radio presenter for Asian Star FM, and a freelancer for Lime, Asian Bride and Asian Enterprise magazines.
She has a BA Honours degree in Communications & Sociology from Goldsmiths, University of London and started her career as a press assistant for Amnesty International. Outside of work, Zekra is an accomplished dancer, published cartoonist and boxing enthusiast.